• How To Manage Out Of Stock Products For SEO On Your eCommerce Store

    As your eCommerce store and online product range grow, so does the likelihood of having more and more out of stock products. However, there is nothing worse for both online user experience & SEO than finding your products, visiting your site, being ready to purchase only to find out there are no items left. You […]

    20 February , 2019

  • 11 actionable steps to SEO your sale & seasonality landing pages

    I joined MADE.com December 2016, just days before the January sale. If anyone’s experienced a January sale period in retail, it’s pretty mad. This is mainly because such a high percentage of the yearly revenue is made during these sale periods. As a result every little helps, especially when it comes to a free channel […]

    28 January , 2019

  • 5 SEO Risks Of A Site Migration And How To Avoid Them

    What is a website migration?   Many eCommerce sites will go through one website migration in their lifetime for one reason or another. A site migration occurs when a site receives substantial changes to it that can impact its search engine rankings & traffic. It typically involves the process of moving a website/URLs/platforms over to […]

    21 January , 2019

  • Your simplified guide to SEO for Headless CMS

    Who is this post written for?   Head of eCommerce, Head of Marketing or Head of Growth equivalent role, you likely have a team in-house but no dedicated SEO resource In-house SEO manager that has a headless CMS coming up or recently inherited one Head of digital experience or equivalent role that is considering adding […]

    17 January , 2019

  • 6 Questions to Ask Your Next Ecommerce SEO Agency

    When on the hunt for an eCommerce SEO agency it may be difficult to know exactly how to compare each of them and identify the strengths and weaknesses. Fortunately, we’ve been doing this a long time and have taken note of the good (and the not so good) questions, and answers, that we’ve heard in […]

    10 October , 2018

  • How to optimise the Yoast SEO tool in WordPress

    Yoast SEO is the most commonly used SEO plugin for WordPress – and rightly so. If set up correctly, the plugin simplifies your SEO process and enables your content to be effectively optimised and indexed. Our guide below aims to help you set up Yoast properly, and also show you how to use it most […]

    3 October , 2018